Sports

Veteran sports activities, broadcast government Keith Pelley chosen as MLSE’s new boss: studies

Maple Leaf Sports activities and Leisure has settled on Keith Pelley, chief government of golf’s DP World Tour and former president of Rogers Media, as its new president and CEO, in line with a Canadian Press supply.

The supply was granted anonymity as a result of the formal announcement has but to be made. The appointment was first reported by TSN.

MLSE declined touch upon the brand new appointment.

Pelley succeeds Michael Friisdahl, who left in February 2022 to take over as government chairman of Signature Aviation, a British-based multinational aviation providers firm. Friisdahl had been in cost since December 2015.

Chief monetary officer Cynthia Devine has served as MLSE’s interim president and CEO throughout the seek for Friisdahl’s successor.

Pelley was put accountable for the European Golf Tour, now often called the DP World Tour, in the summertime of 2015. Earlier than taking up Rogers Media in September 2010, he served as president of Canada’s Olympic broadcast media consortium, president and CEO of the CFL’s Toronto Argonauts and president of TSN.

He was accountable for Rogers when the communications large signed the report 12-year, $5.2 billion rights cope with the NHL in November 2013.

Pelley, proper, poses subsequent to the Stanley Cup with NHL commissioner Gary Bettman, left, and former Rogers president and CEO Nadir Mohamed throughout a information convention asserting the report rights deal on Nov. 26, 2013, in Toronto. (Chris Younger/The Canadian Press)

Pelley, who turns 60 on Thursday, joined TSN in 1986 as an editorial assistant and labored his manner as much as senior information producer and occasion producer for CFL, curling, tennis and baseball. He left in 1994 to affix FOX, the place he labored as a sport producer for NFL, NFL Europe, NHL and Main League Baseball.

He returned to TSN three years later as senior vice-president of programming and manufacturing and was appointed president in 2001. He ran the Argonauts from 2003 to 2007 earlier than taking up the Olympic broadcast consortium.

Pelley’s Instagram bio reads “Canadian citizen. UK resident. European coronary heart. World traveller. European Tour CEO and, oh sure, a really dangerous brief sport!”

MLSE owns the NHL Leafs, NBA Raptors, AHL Marlies, Main League Soccer’s Toronto FC and the Argonauts.

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